Tru Art Color Graphics Elevates Commercial Printing with Cutting-Edge Production Inkjet Technology
Iowa City, IA – March 25, 2025 – Tru Art Color Graphics is redefining commercial printing with the installation of a new production inkjet digital press, bringing unmatched speed, quality, and versatility to its customers. This strategic investment reinforces Tru Art’s commitment to innovation and excellence, ensuring businesses have access to premium print solutions that drive impact.
“Integrating the production inkjet digital press into our operations marks a transformative milestone for Tru Art Color Graphics – it’s a revolutionary shift in the way we support and engage with our customers,” said David Bywater, President & Chairman of the Board at Tru Art Color Graphics. “The production inkjet digital press allows us to deliver superior quality, increased material options, and expanded creative possibilities, all while maintaining the craftsmanship our clients trust us for.”
Our Customers Will Benefit With:
- Exceptional Image Quality – 1200 x 1200 dpi resolution ensures razor-sharp details, deep color saturation, and consistent results.
- Expanded Material Options – Prints on coated, uncoated, textured, and synthetic stocks, opening expanding creative opportunities.
- Reduced Waste & Cost Savings – Eliminates excess inventory, offset plates, and press set-ups reducing costs.
- Eco-Friendly Printing – LED UV ink technology uses less energy, and produces no ozone emissions, making it a more sustainable choice.
- Instant-Dry UV Ink Technology – Eliminates drying time, enabling faster production and improved efficiency.
- Larger Print Format – Accommodates larger sheets, ideal for high-impact marketing materials, direct mail, and specialty packaging.
- Personalized Print at Scale – Supports variable data printing for customized campaigns, increasing engagement and response rates.
A Competitive Edge for Businesses
Tru Art’s investment in the production inkjet press means faster, smarter, more personal, and more impactful printing for its customers. Whether businesses need customized marketing materials, eye-catching promotional prints, or innovative packaging, this technology enables greater speed, precision, and flexibility.
“We understand that in today’s fast-paced world, businesses need printing that keeps up with their brand’s agility,” added Bywater. “With the production inkjet press, we can offer stunning print quality at industry-leading speeds, lower minimums, and more targeted versions helping businesses make a lasting impact.”
The Tru Art Difference
As a leader in commercial printing, Tru Art continues to invest in cutting-edge solutions to help businesses elevate their marketing and branding. The addition of the production inkjet digital press further strengthens the company’s position as a trusted print partner, offering premium solutions that make brands stand out. This press complements our full range of offerings, including offset, digital, wide format, and traditional screen printing, as well as numerous finishing options such as foil.
